Best Day To Post On Instagram In 2024

The world of Instagram is full of limitless possibilities and opportunities for creators and businesses, as it has more than 500 million daily active users worldwide. This is the only reason everyone keeps searching for the best day to post on Instagram to go viral and reach more users.

While exploring the magical realms of this visual powerhouse, you may wonder – what is the secret behind maximum reach and engagement?

We’re here to uncover the tricks of the trade and guide you to the coveted lands of passionate followers and engaged users. Follow our creative journey across days and timings to learn which lane leads to the treasure.

Not only is it the best day to post on Instagram 2024, but we will also tell you about the best time and the type of post you can post on Instagram to get the maximum reach. So, read this post till the end.

Best Day To Post On Instagram

What is the Best Day To Post on Instagram?

Days like Tuesdays and Wednesdays will not impress you with their performance as most of the audience remains busy with their work.

On the other hand, Saturday and Sunday are two-midweek marvels that see high traffic on the fabulous photo-sharing platform. With many using these days to catch up on favorites, your captivating creations can catch their eyes like a shooting star.

However, don’t ignore glorious weekends; festivals and national holidays will surprise you with their engaging energy. Our exclusive expedition will reveal which day rocks the likes and which you must not underestimate.

Many research organizations and companies have spent their data and time finding the day and time when the maximum number of people use social media networks, especially Instagram.

IndustryBest Posting Days
Fashion and ApparelWednesday, Friday
Food and RestaurantsThursday, Saturday
Fitness and WellnessTuesday, Thursday
Travel and TourismFriday, Sunday
Technology and GadgetsTuesday, Wednesday
Beauty and CosmeticsFriday, Sunday
Healthcare and MedicalWednesday, Thursday
Home Decor and Interior DesignSunday, Tuesday
Automotive and CarsMonday, Thursday
Photography and ArtThursday, Saturday
Real EstateThursday, Saturday
E-commerce and Online RetailTuesday, Thursday
Music and EntertainmentFriday, Saturday
Education and E-LearningTuesday, Wednesday
Finance and InvestmentWednesday, Thursday
Sports and AthleticsMonday, Friday
Pets and AnimalsSaturday, Sunday
Parenting and FamilySunday, Wednesday
Business and EntrepreneurshipWednesday, Friday
Nonprofit and CharitySunday, Tuesday

How To Find The Best Day and Time To Post On Instagram?

The perfect timings to trigger maximum interest are closely guarded secrets. But let us unfold the maps to the most active hours through analytical adventures.

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Popular social networking services like Instagram offer Analytics Tools (account specific), which users can use to learn more about their audience and active times/days.

Since the best time and day to post on Instagram differs from account to account, a creator needs to know his audience. If you are using Instagram Professional, Creator, or Business account, you will have access to this feature. Here are the steps to learn more about your followers to find the best day to post on Instagram this week.

  • Head over to your profile page and click on the Professional Dashboard button.
Instagram Professional Dashboard
  • Wait a few seconds, and you will be taken to a new page.
  • Under the Insights section, click on the Total Followers option.
Instagram Total Followers
  • Now, you will be taken to a new page where you can get details about your followers.
  • You can see the Growth, Top Locations, Age Range, Gender, and the Most Active Times.
  • If you want, use the Time Range option to get details of up to the Last 90 Days.
  • Scroll down to the bottom and find the Most Active Times section.
  • By default, it is selected as Hours; you have to click on the Days option.
Instagram Most Active Times
  • Once done, the graph will update automatically, and you can see on which days your followers are the most active.

What Is The Most Active Hour On Instagram?

The magical 60 minutes after sunrise on Instagram is beloved by many as the Golden Hour. In this gloriously gleaming timeframe, fresh posts pop up and shine brighter than stars. If you don’t know about the best time to post on Instagram, then you might have got your answer by now. Although posting at the most active time of your followers won’t give any benefits. Here’s why:

If you want to get the maximum likes, mentions, comments, shares, and followers through your Instagram posts, then you must make them engaging. Also, if your followers are the most active at 9 AM, then you must publish your post at 8:50 AM or 8:55 AM, that is, 10 or 5 minutes before the target. It helps Instagram distribute the content evenly.

Since Instagram shows the most recently posted post first, posting right before the most active will help you reap the maximum benefits. Do not worry if your account’s most active time or day falls at odd hours; you can always take advantage of Facebook’s Creator Studio, Instagram’s official Schedule option, or even third-party post-scheduling services.

Best Time To Post On Instagram
Source: Later.com

Why Does Posting At The Right Date and Time Is Essential?

There’s a reason why many Instagram users want to know: Is Monday a good day to post on Instagram, is Thursday a good day to post on Instagram, or about the best day to post on Instagram? The right date and precise timing can be the difference between soaring success and fading into oblivion. From Instagram algorithms to users, various factors influence a post’s fate, so you must not rely only on the best day to post on IG.

  • Maximizes Audience Reach – When you know about the best day to post pictures on Instagram, it ensures maximum eyes will see your creative efforts. This increases the chances of an engaging interaction, like or follow from interested people.
  • Higher Engagement Rates – Timing your posts perfectly can directly influence how involved people become with your content. Active viewers are more likely to comment, share, and send their support with likes if they catch their feed at the ideal instant.
  • Time Zones and Global Audience – Consideration of various time zones across the world allows you to tap into trending topics locally for different communities. A strategic schedule helps you connect with audiences globally for boundless opportunities.
  • Social Media Algorithms – Ensuring maximum activity signals to algorithms that your content deserves greater reach. Their sophisticated programming recognizes posting rhythms to understand popularity and then propagates your creations further.
  • Competing For Attention – With an overload of visuals all day long, impeccable timing can boost your chances of getting noticed. Posting when competition is lower spotlights your stories for attractive engagement if people’s attention is yours at that outlet.
Posting at Right Date and Time Is Essential

The best day to post reels on Instagram in 2024 directly influences how your account will perform in terms of competition and the type of posts you are publishing. We have already shared the steps to find the best weekday to post on Instagram based on your followers, and you can follow that for maximum benefits.

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Frequently asked question:

What Is The Golden Hour On Instagram?

The golden hour on Instagram refers to the first 60 minutes after posting your content on the platform. Research shows this one-hour window receives the maximum engagement on posts with likes, comments, and followers ticking upwards.
As fresh content gets recommended to a wider audience, actively responding to reactions during this period can improve organic reach.

How Often Should I Post On Instagram?

The optimal posting frequency on Instagram depends on your type of account and content style. In general, 1-2 posts per day is a good standard to maintain presence without overwhelming followers. Brands can share slightly more, while individuals may post less. Consistency is nevertheless important, with 2-3 times a week deemed the minimum for regular participation.

Should You Stay On Instagram After You Post?

It is always a good idea to stay engaged on Instagram for some time after uploading new posts. Checking in during the golden hour helps steer conversations in your preferred direction through likes and replies.
You won’t have to search for the best day to post on Instagram when you keep engaging with your audience. This active participation signals to the algorithm that your content deserves wider visibility and helps in getting an initial boost for better reach.

Does Time of Day Matter For Instagram?

Certain times should be avoided for posting on Instagram as activity dwindles. Late nights, when most users are asleep, and very early morning hours tend to see lesser reach.
Weekend evenings are better than weekday mornings for personal profiles. Understanding platform rhythms and your follower base helps determine the best timings for proper visibility.

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Does Time of Day Matter For Instagram?

Yes, along with the best day to post art on Instagram, the time of day plays an important role in how well Instagram posts perform.
Peak activity timings differ slightly for various regions of the world. Generally, weekday lunchtime, late afternoon, and evening are high-traffic periods. For global audiences, late morning and afternoon in the Asia Pacific time zones work well as many regions coincide then.

Final Words:

Knowing about the best time of day to post on Instagram on Sunday, Monday, or any other day will help you reach more users and get more engagements and followers, too.

There’s no definitive answer about the best day to post pictures on Instagram as the date and time vary from account to account, and you must use the Analytics tool to identify the best time and day for your account.

However, we’ve tried to mention all the aspects that might come in handy for you to find the best day to post a story on Instagram yourself.

We will keep updating the post with more information about the best day to post photos on Instagram, so keep visiting. If you know how to find the best day to post on Instagram for more reach and likes, then do share your views with us via the comments below.

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